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Relax In Cyprus
Cyprus Architects Association
identity, illustration, logo, photography, poster, print, typography, video, web

The project was about the Cypriot participation in the Venice Biennale. The curator, Sir Peter Cook, organized an architectural design competition with the concept of fun and relax in Cyprus. In order to visualize that concept we created read more

The project was about the Cypriot participation in the Venice Biennale. The curator, Sir Peter Cook, organized an architectural design competition with the concept of fun and relax in Cyprus. In order to visualize that concept we created a graphic language. A basic element for that was the creation of custom type communicating this relaxing and fun atmosphere. The other significant element was the introduction of the egg as part of the branding. It brings to mind the sense of the new born, that something fresh starts, etc. The only place were we all felt secure and in perfect conditions was inside our mothers womb. It was used in several applications from the official logo till the creation of "Eggman" who was distibuting flyers and printed material. Also videos with real eggs were created in order to support the concept.

· Launch website

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